Customer Relationship Management (CRM)

Published February 18, 2012 | By admin

Customer Relationship Management (CRM)

Cuplikan Materi klik Di sini langsung ke Youtube kami

Manfaat Training :

Memahami konsep dan prinsip Customer Relationship Management (CRM)
Memahami kaitan strategis CRM dengan tiga funsi binis front-liner: bagian customer service, marketing (pemasaran), penjualan (selling)
Dapat mengembangkan dan menerapkan kunci sukses strategi pengelolaan customer
Mampu menerapkan strategi 4-R CRM: Relationship, Retention, Referrals, Recovery
Memahami langkah-langkah implementasi CRM ditempat kerja, beserta faktor-faktor keberhasilannya.

Materi Training :

Hari Pertama
- Introduction to Customer Relationship Management (CRM)
  - Mengapa ada CRM?
  - Konsep dan Prinsip CRM Secara Umum
  - Tujuan CRM
  - Model CRM
  - Konsep 4 R Dalam CRM (Relationship, Retention, Referrals, Recovery)
  - Parameter Sukses CRM
- Fungsi Strategis CRM
  - CRM dan Customer Service Excellence
  - CRM dan Marketing Strategy (Strategi Pemasaran)
  - CRM dan Selling Strategy (Strategi Penjualan)
- Designing dan Implementing CRM Strategic
  - Kendala dan Hambatan CRM
  - CRM Data Management
  - CRM infrastructure & Technology
  - CRM Project Planning
  - CRM Analysis
  - Implementation of CRM
  - Perfomarnce Control CRM Implementation
- Workshop CRM

Target Peserta :

Manajer, Supervisor, Staff : Marketing, Sales, Custumer Service, CRM, dll

Team Trainer Johnson Indonesia :

Johnson Alvonco, Ph.D
Dra. Handayani K. CPS., CCP., CPMM., CELM., CNS., CHC., CNLPC., CGHNC., CMt., CTACT., CIBST., CT. BNSP

Tanggal Pelaksanaan :

22–23 Januari 2026	16–17 Juli 2026
26–27 Februari 2026	27–28 Agustus 2026
23–24 Maret 2026	22–23 September 2026
22–23 April 2026	22–23 Oktober 2026
28–29 Mei 2026	26–27 November 2026
22–23 Juni 2026	16–17 Desember 2026

Tempat :

Alternatif Hotel: Ciputra Hotel, Ibis Group, Hotel Oria Jakarta, Hotel Holiday Inn Jakarta wahid hasyim, hotel lainnya yang akan kami konfirmasi Alternatif kemudian

Metode Training :

Online Training (Zoom Meeting)
Offline Training (Di Hotel / Johnson Training Center)

Fee Training Online :

Online Training: Rp. 5.000.000,-/orang (2 hari 09.00-16.00)

Fee Training (Jakarta):

Offline Training: Rp. 5.950.000,-/orang (Minimal kirimkan 3 orang running di hotel 2 hari)
Offline Training: Rp. 5.950.000,-/orang (kirimkan 1 orang running di Johnson Training Center 1 hari)

Fee Training (Jakarta):

Rp. 5.950.000,-/ orang (Offline Training)

Private Training :

Rp. 8.000.000,-/ orang (PASTI RUNNING)

Fee Training (Luar Kota):

Rp. 12.000.000,-/ orang (PASTI RUNNING)

Rp. 8.500.000,-/ orang (kirim 1-5 peserta)

Rp. 8.000.000,-/ orang (kirim diatas 5 peserta)

Inc : Seminar Kit, Certificate, Lunch, Snack, Souvenir

INFORMASI

Registrasi, hubungi :

Johnson Indonesia – Training Center